WRITING FOR THE PRESS.
Reading edition
PROF. MATTHEWS, in his delightful book, “Hours With Men and Books,” devotes a chapter, and a very instructive chapter too, to advising and directing people who are determined to write for the press what to write and how to say it. But even in that special chapter Prof. Matthews has overlooked quite a number of important points which we, in our experience with occasional newspaper contributors, have come to look upon as absolutely essential to good correspondence. We have had, even in the usually infallible Hawkeye, some complaint, once in a while, from occasional correspondents about mistakes which have appeared in their articles when they come out in print. We are aware that in many cases the fault was our own, but we are confident all such trouble could be remedied if correspondents would pay a little more attention to the preparation of their manuscript. Printers are not always infallible, and proof readers do sometimes make mistakes, but we have prepared a few practical hints and instructions, and if people who write occasionally for the papers will only observe the following simple and practical rules, which are much easier to observe than Prof. Matthews’, they may be assured that their articles will always command the highest market price, which is seldom less than two cents a pound:
Never write with pen or ink. It is altogether too plain, and doesn’t hold the mind of the editor and printers closely enough to their work.
If you are compelled to use ink never use that vulgarity known as the blotting pad. If you drop a blot of ink on the paper, lick it off. The intelligent compositor loves nothing so dearly as to read through the smear this will make across twenty or thirty words. We have seen him hang over such a piece of copy half an hour, swearing like a pirate all the time, he felt that good.
Don’t punctuate. Editors and publishers prefer to punctuate all manuscript sent to them. And don’t use capitals. Then the editor can punctuate and capitalize to suit himself, and your article, when you see it in print, will astonish even if it does not please you.
Don’t try to write too plainly. It is a sign of plebeian origin and public-school breeding. Poor writing is an indication of genius. It’s about the only indication of genius that a great many men possess. Scrawl your article with your eyes shut, and make every word as illegible as you can. We get the same price for it from the rag-man as though the paper were covered with copper-plate sentences.
Avoid all painstaking with proper names. All editors know the full name of every man, woman and child in the United States, and the merest hint at the name is sufficient. For instance, if you write a character something like a drunken figure “8,” and then draw a wavy line, and then write the letter M and another wavy line, the editor will know at once that you mean Samuel Morrison, even though you may think you mean “Lemuel Messenger.” It is a great mistake to think that proper names should be written plainly.
Always write on both sides of the paper, and when you have filled both sides of every page trail a line up and down every margin, and back to the top of the first page, closing your article by writing the signature just above the date. How editors do love to get hold of articles written in this style. And how they would like to get hold of the man who sends them. Just for ten minutes. Alone. In the woods, with a gun.
Lay your paper on the ground when you write; the rougher the ground the better. A dry goods box or the side of the house will do if the ground is too damp. Any thing rather than a table or desk.
Coarse brown wrapping paper is the best for writing your articles on. If you can tear down an old circus poster and write on the pasty side of it with a pine stick, it will do still better.
When your article is completed, crunch the paper in your pocket, and carry it two or three days before sending it in. This rubs off the superfluous pencil marks and makes it lighter to handle.
If you can think of it, lose one page out of the middle of your article. The editor can easily supply what is missing, and he loves to do it. He has nothing else to do.
If correspondents will observe these directions, editors, in most instances, will hold themselves personally responsible for every error that appears in their articles, and will pay full claims for damages when complaint is made. We shall never forget the last man who complained at the Hawkeye office under this rule. We can never, never, although we should live a thousand years, forget the appalling look he turned upon us while we were pulling his lungs out of his ear with the nail-grab. Our heart seemed to turn to ice, under the influence of that dumb beseeching look, while we tore him to pieces. We have never torn a man to pieces since without feeling the hot tears spring to our eyes as we think of that man. We have been tempted, time and again, to break ourselves of this habit of tearing men to pieces for trivial causes. But we digress. We were merely saying we are always happy to receive complaints and correct any errors for which we are responsible.