Traveling publicity campaigns
- Subtitle
- educational tours of railroad trains and motor vehicles
Read Traveling publicity campaigns by Mary Swain Routzahn online. Browse the complete text, chapters and notes.
Editions
Table of contents
1. Front matter2. TRAVELING PUBLICITY CAMPAIGNS3. EDITOR’S PREFACE4. I INTRODUCTORY5. II PURPOSES AND ADVANTAGES OF TRAVELING CAMPAIGNS6. III HOW TRAINS HAVE BEEN USED IN CAMPAIGNING7. IV CAMPAIGNING WITH MOTOR VEHICLES8. V ADVANCE PUBLICITY AND ORGANIZATION9. VI THE MESSAGE OF THE TOUR10. VII EXHIBIT CARS11. VIII THE TOUR OF THE TRUCK OR TRAIN12. IX FOLLOW-UP WORK13. APPENDIX REFERENCE LISTS OF TRAIN, TRUCK, TROLLEY, AND OTHER TRAVELING CAMPAIGNS14. BIBLIOGRAPHY15. INDEX