Volume 10 — THE ADVERTISER

I am an advertiser great! In letters bold The praises of my wares I sound, Prosperity is my estate; The people come, The people go In one continuous, Surging flow. They buy my goods and come again And I'm the happiest of men; And this the reason I relate, I'm an advertiser great! There is a shop across the way Where ne'er is heard a human tread, Where trade is paralyzed and dead, With ne'er a customer a day. The people come, The people go, But never there. They do not know There's such a shop beneath the skies, Because he does not advertise! While I with pleasure contemplate That I'm an advertiser great. The secret of my fortune lies In one small fact, which I may state, Too many tradesmen learn too late, If I have goods, I advertise. Then people come And people go In constant streams, For people know That he who has good wares to sell Will surely advertise them well; And proudly I reiterate, I am an advertiser great!