CONTENTS
Reading edition
CHAPTER PAGE
Introduction ix
Yesterday
I. The Ancestral Beginnings of Macy's 3
II. The New York That Macy First Saw 7
III. Fourteenth Street Days 31
IV. The Coming of Isidor and Nathan Straus 47
V. The Store Treks Uptown 63
Today
I. A Day in a Great Store 87
II. Organization in a Modern Store 109
III. Buying to Sell 145
IV. Displaying and Selling the Goods 163
V. Distributing the Goods 185
VI. The Macy Family 201
VII. The Family at Play 233
Tomorrow
I. In Which Macy's Prepares to Build Anew 255
II. L'Envoi 279