Note 20 — Chapter II · [1] ST. AUGUSTINE ON PREACHING (DE DOCTRINA CHRISTIANA, IV)
Reading edition
The warning is repeated where Augustine is gathering the three tasks into the final and constant idea of persuasion: “But that which is handled in the way of charm ... is not to be made an end in itself (xxv) ... nor does it seek merely to please.” Nothing is more admirable in Augustine’s exposition than this expert linking of his chain of progress.