Note 25 — Book II

“The import of these ‘characters,’ as of the ἤθη τῶν πολιτειῶν in I. 8. 6, and the use to which they are to be applied, may be thus expressed in other words. Certain ages and conditions of men are marked by different and peculiar characteristics. A speaker is always liable to be confronted with an audience in which one or other of these classes forms the preponderating element. In order to make a favorable impression upon them, he must necessarily adapt his tone and language [Aristotle means rather his method and arguments] to the sentiments and habits of thought prevailing amongst them, and the feelings and motives by which they are usually influenced. And for this purpose he must study their characters, and make himself acquainted with their ordinary motives and feelings and opinions. And the following analysis will supply him with topics for this purpose.” Cope, Introduction, foot-note to page 248.